Small Businesses and Business Intelligence


Optimizing revenues, mitigating stress, and improving operational efficiencies are just a few of the objectives of small business owner. While these unrelated tasks may seem overwhelming to one operating without the assistance of a secretary, or an associate, having a single Business Intelligence dashboard can definitely provide for a single solutions for these different goals.

What is a small business dashboard?

A dashboard is a visual aid that contains complex information presented in a meaningful and accessible way. Graphs, charts, and other visual options that are tailored to a given situation or way are what composes a dashboard, assisting the small business owner by giving a bird’s eye view of the business processes including receivables, sales for a period of time, and many other relevant information. In a nutshell, small business dashboards can succinctly reveal where a small business is at, and where it is going.

Benefits of Small Business Dashboard

1. Transparency. With a dashboard, business owners can see their business processes at any given time throughout its operations. Without having to wait for a week or month for reports, the owner may determine and point precisely which marketing strategy works, and which does not.

2. Monetizing Time. While your associate may produce the reports and analyses that you need to commit to decisions for your business, a BI can do the same task in half the time–if not instantaneously. This allows you to achieve optimum efficiency, in turn allowing you to take advantage of opportunities presented to you by the market right away. A small business dashboard requires only a single setup, yet you may adjust and update data and historical context as you need it.

3. Proven Better Results. Business Intelligence dashboards are customizable; thus, you may begin to address your key performance indicators as you need it. This should allow you to see the most relevant information and data to improve your overall business operations; rather than tracking down the wrong ones. The BI dashboard also has the capacity to create visual representations of these data; making analyses easier for the small business owner.

4. Less Stress. Unlike RSS feeds, dashboards can give you daily updates. This will rely largely on your preferred reporting periods–could be daily, on a specific day of the month, or after a cycle. The reports and updates may also be focused on different aspects such as sales, profits, customer relations, advertising data, and many others. In a nutshell, BI offers invaluable business insight in the most efficient manner.

5. Boosting Productivity, Increasing Profits. With BI able to provide you with data on the average speed of answering your phone calls, return date, and many other similar data, you are able to address the same to better boost your productivity; all these resulting to a better client experience, ultimately allowing you to reap better profits.

© 2014 metahorizon.com